Corporate wellness insights

Millennials Enthusiastic about Wellness

Posted by Matthew on 03.01.2017

millennials wellnessOur friends at Wellable blogged recently about millennials—the largest employee generation in the workforce—and how they view wellness programs. The statistics may surprise you.

High wellness awareness and engagement

Millennials are more likely than other age groups to know about their employers’ wellness offerings, and they’re also more likely to participate. Among those who reported having access to wellness programs through employers or health insurers:

  • 71% of Millennials
  • 56% of Gen Xers
  • 49% of Baby Boomers

Millennials also tend to work out more and avoid using tobacco more than other groups.

High interest in tech

As we said in a recent blog about flextime and telework, millennials are digital natives. They’re far more likely than their older counterparts to use digital health technologies. According to the survey, almost half (46%) of millennials currently use digital health and wellness solutions. By comparison, less than a third of Gen Xers and 14% of baby boomers currently use digital health tech, and only 26% and 10%, respectively, plan to do so.

Looking to the future

The report found that millennials are far more concerned about the future than their older counterparts. Forty-five percent view financial health (bills, debt, and savings) as big concerns for their future. (It’s no wonder that so many of our clients have added financial wellness to their list of must-haves.) They’re also more likely than other generations to view work-life balance (41%) and not enough free time (36%) as major concerns. Only 29% and 20% of Gen Xers and baby boomers, respectively, feel the same.

WCS Loves Millennials

I’ve always felt that the younger generation gets a bad rap. We employ more than our fair share of Millennials at WCS, and they’re extremely dedicated and hard-working. But as this survey points out, they’re not a carbon copy of their parents. They have different expectations at work, and they’re motivated by different things. When it comes to designing effective wellness programs, it’s up to us to make sure this important demographic stays engaged.

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